Wine Market Outlook Assessing Long-Term Industry Evolution Driven by Lifestyle and Cultural Shifts
Shifting Global Wine Consumption Patterns
The global wine market is in a state of flux as consumption patterns shift in response to demographic changes, health trends, and economic pressures. The era of reliable volume growth has largely ended, replaced by a complex landscape where traditional markets are contracting while new frontiers open up. Understanding who is drinking wine, how they are...
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